Garden Remedies is a medicinal cannabis company with multiple locations in the Greater Boston region. Their approach to cannabis production is one free of pesticides and harsh chemicals, it is simply grown in soil and water. The company was founded by Dr. Karen Munkacy who had a vision to start a company that offered premium cannabis for medicine to help patients who suffered from pain, and for those suffering from a wide array of chronic illnesses or injuries.
Branding / Web Design / Packaging + Print Design / Illustration / Signage / Mural Design
Objective + Solution
We were hired to develop branding that felt premium and classic and one that was neither too feminine nor masculine. We were asked to design a brand that could stand the test of time and one that wasn’t “trendy”. We wanted to also design a custom way to measure the potency and effects that the strain had on the body. Along with that scale, we designed custom icons to provide a visual reference for how you would feel. We developed a packaging system including to-go containers for flowers, air tight exit bags, edible packaging, lighters and more. The branding was used throughout print collatorial for letterheads, business cards, and presentation folders. We then took that feel and applied it to a new Squarespace site with an online ordering option for cannabis delivery. Some additional designs also included large scale mural designs, presentation templates, social media designs and more.