Kalon is a coastal nature retreat yoga studio based in Stonington, Maine in a recently renovated 1900’s rustic barn. The owner wanted to find a location where her students could be connected to the outdoors as much as possible so in renovating the new space, they chose to include large hinging doors on the old barn, that could swing open connecting the students to a manicured landscape.
Branding / Apparel Design / Print Collateral
Objective + Solution
The client wanted us to find a way to develop branding that would connect yoga to nature. We started to look at the physical formation of not only yoga poses, such as the triangle pose, but surrounding coastal terrain and mountains that were located in the landscape.