Feature On Broccoli Talk
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Studio Linear

Feature On Broccoli Talk

Founder, Andrea Beaulieu, was recently featured on Broccoli Talk, a podcast for cannabis lovers, presented by Broccoli Magazine. Tune in every two weeks for casual chats with your new weed BFFs, Lauren Yoshiko and Mennlay Golokeh Aggrey.

Design Minded

Studio Linear founder Andrea Beaulieu chats with Mennlay about trends in cannabis design, including what’s next and what’s done, the unexpected power of drawing on a childlike sense of wonder when it comes to creating decidedly grown-up branding, and how living off-grid in northern Maine sparked a big green shift for her company.

Mennlay

Let's get it. Let's just dive right into it. Your background is in music and hoarder culture, which is amazing. It's incredible. I think for many, it might seem like a leap to gravitate towards cannabis design, but just to be annoying as a Gemini, I fully understand and respect that range, you know, especially in music and television and even one's career path. And so how do you make the switch from, I guess this natural world of design and music into cannabis and, and how did they intersect?

Andrea

That's a great question. Years ago I went to college for landscape architecture, which really is like a fancy way of just saying I was designing with plants and that's really where that spark of interest started to begin. You know, we would design these gorgeous landscapes and then, way back in college, it was actually done by hand the sketches and then we'd use the old school blueprint machine and scan them in and became magical, you know, digital art. That was the first time that I was sort of exposed to, that intersect, I guess, between the natural world and design and it was really intriguing to me. And as I went through college, I kind of dropped the plant side, and focused more on design, new media, and switched to music. And so, it was sort of just dabbling in a lot of different creative buckets, but never losing the love for plant and horticulture and years later introducing that into what we do now at studio linear was just a perfect mix.

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