Working with cannabis brands is a life-altering experience, especially with Andrea Beaulieu, founder of Studio Linear. In the latest issue of Higher Calling, Andrea had shared some in-depth chat about new trends that soon hit the cannabis industry.
Studio Linear is a woman-owned creative agency based in Maine and New York that specializes in CBD branding. Our team is made up of brilliant creative minds with a loving passion to create designs that spark joy to clients and their customers. With a strong knowledge of the industry, guided by Andrea Beaulieu, our founder, and co-owner, no tricky regulations can affect our final products.
In the early issue in September of Higher Calling, we’ve had a chance to share more about our story in general, and Andrea’s, in particular.
Higher Calling is a weekly series of Muse by Clio, published every Thursday. It’s a great chance for people in the marijuana industry to sit back and have a talk about both their history and share some expectations and their views of the coming trend of cannabis marketing. This is also the first time Studio Linear opened up for a fascinating talk with Muse by Clio.
At first, Andrea shared some of her personal histories, which greatly impacted her lifestyle and the establishment of Studio Linear. “I am the founder and creative director at Studio Linear, a cannabis design company and we are based all over the place actually!” - said Andrea.
When asked about the positive impact of cannabis in her own life, she’s excited to speak out utilizing CBD products if life-changing. Dealing with anxiety or depression is definitely a great plus, but also for health purposes. “Living in Maine where it is legal, and also running a design company that works with cannabis clients is truly a dream come true for me.” - Andrea noted.
About the work of Studio Linear, the founder also stated that the biggest challenges are compliance info and regulations. “It seems that it is an ever-changing industry. So we have to be on top of what our client’s specific projects need in order to stay out of hot water.” But besides that, Andrea is also really excited about the AR/VR world that could be incorporated into cannabis marketing. “We have been discussing creating these virtual realities and spaces for a user to experience a new cannabis product. We also have been discussing taking VR into dispensaries, creating a virtual shopping experience. Can’t wait to share these fun passion projects.” - she said.
In the following part of the session, Higher Calling brought us some more fascinating questions about marijuana brands/ organizations that we currently support or admire. Andrea had made some name drop that we know you’re excited to see, too. First, it’s Broccoli Mag with all of their brilliant content. “I love listening to their podcasts and hearing the inspiring stories of other women in the cannabis industry.” - she said. Next is Native Seed by Futura, which is a creative design project that we can’t stop loving. And last but not least, Evelyn LaChapelle of 87 months with her inspiring stories. The cannabis industry is now full of creators, brands, and news channels that are making their best to communicate their voices, representing the market. And to be honest, we’re truly proud of being a part of their journey.
It’s been such a great time spending with Higher Calling from Muse by Clio. If you want to read the full interview, go check it out here. For more innovative content of the marijuana branding and business, you can pass by our blog page to see how things are rolling!